Strategic Byproduct:

An unanticipated side-effect of pursuing a goal

…

Strategic Byproducts of having a waitlist:

• increases perceived demand for your firm and therefore increases perceived value among prospects

• increases perceived value of existing clients who feel “lucky” they got in when they did

• reduces owner’s tolerance for PiTB clients & their shenanigans

• reduces ambient distraction or pre-occupation about “where the next client is going to come from”

• increases time to focus on doing what’s valuable in the practice

• increases clarity about direction and business needs when client roster is established

• creates pricing leverage

• increases overall confidence

Don’t underestimate the power of a waitlist.

COACHING OPTIONS

Down to 40 Hours: CPA MASTERMIND
Get in control of your accounting practice so you have the freedom to live the life you want, while enjoying your work. You'll make just as much, while cutting the chaos and overwhelm. Registration opens Jan 5th.
Get on waitlist »
$7,500

Single Strategy Session
Perfect for the person who needs a dose of clarity fast, so they can keep moving.
Strategy Session »
$495

Template Disengagement Letter
Make the process a little easier.
Make your own copy »
Free

Know a CPA who's overwhelmed or overworked? Please consider forwarding them this email :) and thanks!

Received this email from a friend, and you want in? You can subscribe here.

Fair warning: I send 4+ emails per week. If that's too much, put'em in a folder to read with your Saturday AM coffee, or unsubscribe below.

Typoes are freee; your welcome. :)

Got a topic idea, or a question? Send it my way. I love hearing from you.