It might not be the price that's wrong​

“But they said no! I think my price is way too high.”

Maybe, maybe not.

There are at least two other variables to look at:

  1. It wasn’t the right buyer for that price

  2. The value of the product was insufficiently communicated

Price is easy to blame.

Finding better-aligned buyers for your product and improving your ability to communicate value takes more effort.

That effort might result in buyers paying your previously “too-high” prices.

 

 

COACHING OPTIONS

Down to 40 Hours: CPA MASTERMIND
Get in control of your accounting practice so you have the freedom to live the life you want, while enjoying your work. You'll make just as much, while cutting the chaos and overwhelm. Registration opens May 7th.
Get on waitlist »
$7,500

 

 

Know a CPA who's overwhelmed or overworked? Please consider forwarding them this email :) and thanks!

Received this email from a friend, and you want in? You can subscribe here.

Fair warning: I send 4+ emails per week. If that's too much, put'em in a folder to read with your Saturday AM coffee, or unsubscribe below.

Typoes are freee; your welcome. :)

Got a topic idea, or a question? Send it my way. I love hearing from you.

 
Geraldine Carter