How do I prevent tire-kickers?

I’m tired of giving away valuable advice for free to lookie-loos who were never going to be a good fit.
How do I stop wasting my time while still being open to great-fit clients?

Here’s how I think about free Discovery Calls:

  • Do them early on, until you're about 80% full. (NB: I said about 80%, not “80.00%” 😏)

Then:

  • Dial in your website – make it crystal clear who your Ideal Buyer is and what your value prop is.

  • Let the lookie-loos self-select out.

  • Add a one-time paid consult as the only way onto your calendar.

You’ll hear the prospect saying, “But can’t I just talk to you?”
NO. (See emails from earlier this week. 🙂)

Set your one-time consult at $195, $295, $495, or $795 — whatever feels right.
(YES, that’s how pricing works.)

Use Acuity or Calendly and attach an email workflow to automate the whole thing.
(No pre-emails. No phone tag. No “quick questions.” They book. They pay. You meet them on Zoom.)

Don’t suffer business death by lookie-loo.

 
 

Want help configuring this? (and let’s be real, the courage to do it?)
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Geraldine Carter