What clients are really buying

Clients aren’t paying for your present-moment time.

They’re paying for the value of the outcome you create, among other things.

They care about the $50,000 in tax savings you found — not whether finding those savings took five minutes or five hours.

You may be tempted to focus on the minutes.

Clients don’t care about the minutes – they care about the outcome.

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Do you sometimes revert to pricing relative to minutes?
Probably :)
Inside Peak Freedom, we’ll help you set your prices relative to the value you’re creating for your clients. You’ll price higher, and with more confidence.
JOIN US NOW »
$197/mo