Value Density
I have this idea, that won’t leave me alone.
I’ve checked to see if it’s already been born elsewhere
If it’s a concept that exists in the world
that’s only just now coming in to my awareness
...
I have done a fair bit of Googling, researching, referencing.
…
I see the logistics people (ie, shipping, freight) using the phrase
but in a totally different way
I see the big data people using the phrase
but in a totally different way
I’ve checked pantheon of contemporaneous pricing greats (Mark Stiving, Alan Weiss, Jonathan Stark, Ron Baker), and I see it nowhere.
..
You hear me talk about value:
What is value?
How does one create value?
Why is learning to create value important as a business owner?
How can one create value without necessarily doing “work”?
…
But for a moment let’s talk about delivering value.
You can deliver:
a little value, or a lot of value
slowly, or quickly
to one person at a time, or to many people at a time
…
Three axes of value.
A little or a lot, measured in dollars.
Slowly or quickly, measured in time.
Single-ly, or multiple-y, measured in number of people.
…
The scientific definition of density is a substance’s mass per unit of volume.
Grams per cubic meter.
Pounds per cubic foot.
…
Bend your imagination a little to the left, to see Value Density.
A measure of:
a worthwhile solution
delivered at speed
to a large number of people.
…
Three axes, three units of measure:
- $
- time
- headcount
to create Value Density.
…
Now you have three axes to walk your mind along, in your endeavor to create Value Density for your audience.
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