The question is often framed this way:

“How should I price X?”

As in:

“How should I price a tax return?”

“How should I price my middle-tier package?”

“How should I price payroll?”

When the question is framed this way, it presumes there is correct answer.

Here’s the thing with pricing:

There is no. single. correct. answer.

Instead, try this question:

“What is the most one of my clients is willing to pay, for X?”

COACHING OPTIONS

Down to 40 Hours: CPA MASTERMIND
Price and get paid for access to your expertise, not keying in data. You'll make just as much, while doing half the work. Registration opens August 18th.
Get on waitlist »
$7,500

Single Strategy Session
Perfect for the person who needs a dose of clarity fast, so they can keep moving.
Strategy Session »
$495

Template Disengagement Letter
Make the process a little easier.
Make your own copy »
Free

Know a CPA who's overwhelmed or overworked? Please consider forwarding them this email :) and thanks!

Received this email from a friend, and you want in? You can subscribe here.

Fair warning: I send 4+ emails per week. If that's too much, put'em in a folder to read with your Saturday AM coffee, or unsubscribe below.

Typoes are freee; your welcome. :)

Got a topic idea, or a question? Send it my way. I love hearing from you.