Put the ingredients on the back​

On any given bottle of just-about-anything,

what it does

is on the front

and

what it is

(the ingredients)

is

on the back.

 

 

Getting better at showcasing what your accounting package does compared to what it is is the key to selling your tiered options at higher prices.
Want help learning how to talk about what your packages do for clients?
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It pays for itself.
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Geraldine Carter