Pricing Effectively: An essential concept for escaping the overwork trap

This week I’m talking about pricing tools and tips to help you price more effectively. 

You might be thinking:

  • “Pricing is a huge topic!”

  • “There’s a lot to understand!”

  • “I don’t have time to learn about pricing!”

It’s true. 

Pricing is a huge topic.

My job is to keep it simple for you.

And I think you don’t have time not to learn about it.

Why does pricing matter?

How you price what you sell informs your top-line revenue. 

If your prices are low, you have to sell more to meet your revenue needs. 

If you have to sell more, there’s more work to do.

If there is more work to do, you might need to hire more staff. 

If you need to hire more, you need to invest more time in getting staff to perform to your expectations. 

If you need to invest more time, you work more hours. 

If your prices are low, you might need to work more hours. 

Low prices = more hours.

This is the opposite of what we want. :) 

But low prices is where a lot of accountants are. :(

Let’s fix this.

Join me Tuesday for this webinar:

Pricing to Improve Profitability »

Tuesday | 11 AM ET | 45 min | FREE

In 45 minutes, you will see:

  • what value you are giving away for free

  • how to capture that value through better pricing

  • how to use tiered pricing

  • how to price relative to access

  • how to price relative to turn-around time

  • when to use a diagnostic when you “don’t know what you’re getting into”

Everything in your business will get easier when you know how to use pricing tools to create more profit.

Come to Pricing to Improve Profitability »

Tuesday | 11 AM ET | 45 min | FREE

Hope to see you there.

Geraldine

 

 

When you’re ready, here are three ways I can help you go Down to 40 Hours:

READ MY BOOK—The client-tested guidance inside my book, Down to 40 Hours, will help you see how to shift your practice to create more value for clients without adding more work so you can get your hours down without reducing revenue. 
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TAKE MY COURSE—Lifetime access to 30+ video lessons, bonus training, template letters, website teardowns, and more. Includes a money-back guarantee and a $1000 credit toward my flagship CPA Mastermind program.
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Geraldine Carter