Price the transformation, not the service
Pre-S –
Join me today for this webinar:
How to Disengage Clients to Free Up Time
Without Blowing a Hole in Your Business
Today / Tuesday | 11 AM ET | 45 min | FREE
.
In 45 minutes, you will:
Get permission to let go of clients who you’ve long known have been tricky
Know how many to let go of - not too fast, not too slow
What to say, to preempt grumpy replies
Everything in your business will get easier when you know how to disengage non-fit clients.
…………………………………
…………………………………
…………………………………
In descending order, buyers value:
Transformations
Experiences
Services
Deliverables
Commodities
…
Many accountants create transformations without batting an eye.
Taxes saved.
Profits increased.
Retirements more wisely planned for.
Time saved not doing one’s own books.
Stress saved knowing payroll has been planned and accounted for.
Clarity increased, understanding impacts before decisions are made.
…
A problem is…
that many accountants deliver transformations
but
price
for
services.
…
So much value
created
but not captured
with
effective pricing.
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