It's always an honor to be invited on someone else's podcast.

Recently, I was a guest on Mark Stiving's Impact Pricing podcast, where I shared some pricing strategies accounting firms can use to capture better the value they provide to clients.

Highlights:

— “I help accountants reshape their firm to work the hours and make the money they want, so they can live the life they want.”

— “There’s a buyer at every price. You decide how you want to price to make the math work with the kinds of clients you want to work with for the value you’re creating, at the workload that will fit inside your life.” 

— “Most accountants are selling services, but they’re creating and delivering transformations.”

— “If your clients have an expectation to pay and if your prices are too low, they might not buy from you.”

Listen »