It might not be the price that's wrong​​

“But they said no! I think my price is way too high.”

Maybe, maybe not.

There are at least two other variables to look at:

  1. It wasn’t the right buyer for that price

  2. The value of the product was insufficiently communicated

Price is easy to blame.

Finding better-aligned buyers for your product and improving your ability to communicate value takes more effort.

That effort might result in buyers paying your previously “too-high” prices.

 

 

Want more time with the concepts I teach while implementing on your own?
Down to 40 Hours: Video Course is a perfect companion to my podcast and book. Get instant access to the 30+ video lessons, bonus trainings, templates, worksheets, and exercises that form the backbone of Down to 40 Hours CPA Mastermind, but without the community support, Slack access, and Office Hours.
GET ACCESS »
$497

 
Geraldine Carter