Is your package so good it feels dumb to say no?

Earlier this week, I asked:

Would you buy a car with only “It Depends” MPG?

Now flip it:

Would you pay thousands for a service if all you got was “it depends”?
Because that’s what many accountants unknowingly serve up.

Prospects ask:
“How much will this save me?”
“How much will I benefit?”
“What will this do for my bottom line?”

And too often, the answer is:
“It depends.”

Totally fair. You’re not wrong. But it’s not helpful either.

“It depends” doesn’t build trust.
It builds hesitation.

In your head, you’re clear. You have a sense of what’s possible.
But to your prospect (who doesn’t know nearly what you do!), it sounds like paying for fog.

 

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Tired of trying to convince your prospect?
Inside Peak Freedom, accountants learn how to turn their “it depends” into clear, compelling value – so prospects see the obvious value and almost feel dumb saying no.
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$197/mo