If it’s obviously profitable… why isn’t it visible?
A website isn’t everything. But it does tell the world three important things:
What you sell
Who it’s for
The price
Your website helps the right people find your Obviously Profitable Product—and then buy it.
And yet... Very few accountants actually showcase their Obviously Profitable Product on their website.
Why? Here are a few possibilities:
You don’t actually need the money
Your product isn't obviously profitable to the buyer
Your product isn't obviously profitable to you
You’re scared to own how good you are
You’re worried competitors will steal your IP
You feel guilty about what you might earn
You fear looking greedy
You don’t know how to update your website
You’re too busy to update your website
You don’t have a website
You don’t have an Obviously Profitable Product
Whatever the mix, it’s worth getting honest.
Because if you don’t have an Obviously Profitable Product on your site...
You have to ask:
Why not?
Want to get better at showing value in a way your clients can see and say yes to?
Join Peak Freedom: it’s where accountants learn to price clearly, communicate confidently, and make "no" feel like the wrong answer—without overexplaining, overworking, or overpromising.
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