Geraldine Carter

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Guest on the GMAP Podcast with Mike Michalowicz

It's always an honor to be invited on someone else's podcast.

Recently, I was a guest on Grow My Accounting Practice Podcast with Liz Szporn, Ron Saharyan, and Mike Michalowicz.

We talk about the importance of mindset, and how niching and pricing strategies help accountants achieve a 40-hour work week. Or less, even during tax season.

Highlights:

— "When it comes to value, there's no such thing as fair or reasonable. Value is in the eye of the beholder." 

— “Clients value transformations and most clients want transformations with regard to money, time, stress, and clarity.”

— "There’s a buyer for every price.”

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