Full Price Buyers
"But they're price-sensitive!"
"But people are cheap!"
"But I have cheap clients!"
...
If you fear a buyer may complain about the price, the solution is not to lower it preemptively.
If a buyer actually complains about the price, the solution is still not to lower it.
The solution is to let the buyer walk away—
and wait for a full-price buyer.
There are plenty of them out there.
Tired of chasing price-sensitive clients? In Peak Freedom, we show solo and small firm owners how to find the full-price buyers already existing in their client roster. Stop suppressing your prices. Start increasing prices so you can work with only the clients who value your expertise.
JOIN NOW »
$197/mo