When pricing, the temptation is to determine cost, then increase that number by some arbitrary factor.

For example,

“If we bill staff out at $100/hr, and it takes 10 hours of work per month to handle the client’s books, then the price for monthly accounting services shall be $1000/mo + 40% = $1400/mo.”

…

But what if cost were a function of price, instead of price being a function of cost?

!! NEW BOOK COMING APRIL 8TH !!

DOWN TO 40 HOURS – A Roadmap for CPAs to End Overworking Without Giving Up Revenue
It’s finally here! If you want to get your hands on a copy ASAP and provide a review on April 8th, I would love to have you as part of my Launch Crew! »

Know a CPA who's overwhelmed or overworked? Please consider forwarding them this email :) and thanks!

Received this email from a friend, and you want in? You can subscribe here.

Fair warning: I send 4+ emails per week. If that's too much, put'em in a folder to read with your Saturday AM coffee, or unsubscribe below.

Typoes are freee; your welcome. :)

Got a topic idea, or a question? Send it my way. I love hearing from you.